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Continuous Expansion of Market Size
According to some reports, the global handicraft market size has reached RMB 48.71 billion in 2024, with projections indicating a growth to RMB 81.88 billion by 2028, at an estimated annual compound growth rate of 9.10%. On a broader scale, the global handicraft industry boasts a market size in the tens of billions of US dollars, demonstrating its immense potential and robust growth momentum.
Product Innovation and Diversification
Driven by market demands, the craft and decoration industry is accelerating its pace of product innovation. Personalized customization, eco-friendly materials, and smart design elements are gradually incorporated into products, catering to consumers' diverse and personalized needs.
Diversification of Sales Channels
With the rise of e-commerce and the accelerating trend of online-offline integration, the sales channels for the craft and decoration industry have become more diversified. Traditional brick-and-mortar stores, e-commerce platforms, and social media complement each other, forming a comprehensive sales network and also attracting a large number of young consumers.
Industry Trends
In the future, the craft and decoration industry are poised to maintain its rapid growth trajectory. On the one hand, as the global economy continues to recover and consumer purchasing power improves, market demands will continue to expand. On the other hand, with advancements in technology and evolving consumer needs, opportunities and challenges will arise in areas such as product innovation and sales channel expansion. Furthermore, the concepts of environmental protection and smart design will emerge as key trends and directions for industry development.
